4 Ways to Add Original Touch to your Content

Sushmita Kerketta
4 min readDec 14, 2020

You were born an original. Don’t die a copy- John Mason

Photo by The Creative Exchange on Unsplash

I cannot get over the internet, like seriously.!!! It has emerged out to be such a massive content bank, for anything and everything.

But with the pro-level competition and the flow of varieties, genres and categories, it almost feels like the ocean of content would soon be emptied by 7.4 billion inhabitants of the planet..!! And as a content creator, it does sometimes bothers me a lot.

I usually, get into the tendency that I must hurry to fetch those drops of ideas from the ocean, or else the train would leave the station.

A lot of us, in this rush, tend to run behind ideas of others, copy small pieces of it and sometimes paraphrase all of it and then call them our own. But this really enhance our content creating skills? Or Does it just enables us to copy like a pro? If it is so, then how to get our touch, reflected in our contents?

Originality is simply a pair of fresh glasses -Thomas W. Higginson

How do you improve your idea muscle and put your first step towards originality?

Improve your idea muscle if you wanna climb up the ladder. I personally do agree with James Altucher, his book “Choose yourself” where he clearly describes, the power of your idea muscle and how it can be enhanced into an idea-generating factory.

The word “idea muscle” moved me greatly and led my mind open to all the aspects of it. We all possess that idea muscle in us and it just needs to exercise, for generating ideas. To be original, your idea muscle can greatly help you.

To be an idea machine,

  • Write down 10 ideas a day

Building an idea factory is definitely not a one day task.

Write 10 ideas a day. This makes your brain sweat and strengthens your idea muscle, just like your body muscles strengthen when you exercise.

  • Do it daily

Do it every day, Be constant.

  • Expand your limits now

Once you build your consistency, expand. Expand your limits, try increasing the length of your idealist, 10 to 12, then to 17, to 20, 20 plus and soo on..!

Have the audacity to be original .! Dare to be creative..!! Possess the guts to stand up alone, even when the crowd abandons you.!!

Once you become an idea machine, you would manufacture brand new ideas, and eventually, they would have the potential to stand out of the crowd.

The other factors that can highly impact your originality in Content Creation:

1. The Silent Factor

Silence is the Silent Factor..!!

It is said that, Silence Repacks our Cognitive Resources. It relieves our psychological distress and gently calms our soul.!

Various studies say that noise affects our memory, attention and problem-solving capacity. It affects our motivation and decreases our effectiveness, leading to more mistakes and error makings.

Being calm, practising silence can eventually, balance our psychological distress, improve our cognitive abilities, boost our effectiveness and lead us towards excellence.

2.Magnify your Niche

A niche is a particular thing or a position that suits best for someone. It always happens that, your niche becomes the most fertile ground, to bloom and finally blossom.

Interest + Practice always equals to greater results.!

Finding your calling can be hard at times. Only after you identify your “ideal thing”, you ground your roots, gain expertise and excel. Then comes originality, imaginations beyond others imagination, and ideas beyond everyone's boxes.

3.Read

Books are always a great source of knowledge. It is said that “books can create magic”. The magic inside you, as it can provide a new channel to your cognitive processes. It has the ability to create magic outside, as it carries the potential to garnish you with new perspectives to view the world.

“ Magical things happens when you read a book”.

Read a lot and lots of books. Collect ideas.! Ponder and ponder over them from varied perspectives and then synthesise to create your brand new idea.!!

4.Avoid looking for ideas on the internet

The internet has grown to be a great impact factor for the generation, but this again doesn't mean that whatever it has to offer is sensible or original enough. Do not look for ideas on the internet, if you really wanna get admitted into the class of original creators.

Back then, in the early days, legends like Shakespear and Socrates were ones who without even internet conquered the world with their ideas, and even now has been successfully doing this.

Look for original pieces among your personal experiences, nature and your own thoughts and observations.

Your Final Thought

You don’t need to be someone else, flaunt your real you. Let your words describe the real you .!

Contents are just everywhere.! Just grab them, and synthesise it with your own thoughts, own feelings and experiences. Pour your heart and mind out and be not afraid of what others would think of you. Since what we write comes from our deepest self, make sure to feed your inner self with enough ingredients to finally create magic.

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Sushmita Kerketta

A Doctoral Scholar of Mental Health and a pandemic-born writer with the soul of a philomath. I write about anything and everything that touches my life.